MISSION STATEMENT

At White Privilege Fragrances (WPF) we don't just want you to smell great. We want you to colonize the conversation.

Next time someone leans in and says,

"My goodness, you smell amazing--what is that?"

You get to smile and say, "White Privilege."

GOALS & VISION

This started out as a joke and it's still a joke, which is why all your friends are going to laugh when they receive their first White Privilege Fragrance.

VISION: To make a ton of White Privilege and give it to everyone. Then we'll make "Male Privilege" for women and T-shirts that are "Privileged AF." We're going to have a whole line of white privilege fragrances and gear and we can't wait.

The best part about it is, we'll be "privileged" to do it, "White Privileged."

GOALS: To be the number one fragrance on the face of the Earth of course. Help us by buying some right now. No, really! If you got this far please click on the "SHOP" button and buy some.